Sprint Business
5G Campaign

Role
Art Director

Creative Team
Edu Escanho, Hendrik Hohenstein, Chris Robson, David Leach, Scott Madill, Sean Leahy, Ákos Sándor

Sprint Business
5G Campaign

Role
Art Director

Creative Team
Edu Escanho, Hendrik Hohenstein, Chris Robson, David Leach, Scott Madill, Sean Leahy, Ákos Sándor

Sprint Business
5G Campaign

Role
Art Director

Creative Team
Edu Escanho, Hendrik Hohenstein, Chris Robson, David Leach, Scott Madill, Sean Leahy, Ákos Sándor

Sprint Business
5G Campaign

Role
Art Director

Creative Team
Edu Escanho, Hendrik Hohenstein, Chris Robson, David Leach, Scott Madill, Sean Leahy, Ákos Sándor

Sprint Business
5G Campaign

Role
Art Director

Creative Team
Edu Escanho, Hendrik Hohenstein, Chris Robson, David Leach, Scott Madill, Sean Leahy, Ákos Sándor

Sprint Business wanted to position themselves as the leaders in 5G and at the same time create a campaign look and feel that would separate them from this busy and competitive market.

To do that, we set out to be the very best explainers in 5G and explain how it will affect businesses. To do that, we did a tonne of research, interviews and nerding up with experts. 

The end result was an all singing, all dancing campaign with ‘The Ultimate 5G Explainer’ at the heart of it. A dynamic scrolling experience that explains 5G in five ‘big leaps’, and drives people to a whole bunch of deeper content. Supporting this were animated demos, technical Q&A’s, ‘deep-dives’, a 5G glossary and a YouTube series called ‘Okay, But How?’ all supported by a huge media campaign of online, social, print and outdoor advertising. Phew!

Sprint Business wanted to position themselves as the leaders in 5G and at the same time create a campaign look and feel that would separate them from this busy and competitive market.

To do that, we set out to be the very best explainers in 5G and explain how it will affect businesses. To do that, we did a tonne of research, interviews and nerding up with experts. 

The end result was an all singing, all dancing campaign with ‘The Ultimate 5G Explainer’ at the heart of it. A dynamic scrolling experience that explains 5G in five ‘big leaps’, and drives people to a whole bunch of deeper content. Supporting this were animated demos, technical Q&A’s, ‘deep-dives’, a 5G glossary and a YouTube series called ‘Okay, But How?’ all supported by a huge media campaign of online, social, print and outdoor advertising. Phew!

Sprint Business wanted to position themselves as the leaders in 5G and at the same time create a campaign look and feel that would separate them from this busy and competitive market.

To do that, we set out to be the very best explainers in 5G and explain how it will affect businesses. To do that, we did a tonne of research, interviews and nerding up with experts. 

The end result was an all singing, all dancing campaign with ‘The Ultimate 5G Explainer’ at the heart of it. A dynamic scrolling experience that explains 5G in five ‘big leaps’, and drives people to a whole bunch of deeper content. Supporting this were animated demos, technical Q&A’s, ‘deep-dives’, a 5G glossary and a YouTube series called ‘Okay, But How?’ all supported by a huge media campaign of online, social, print and outdoor advertising. Phew!

Sprint Business wanted to position themselves as the leaders in 5G and at the same time create a campaign look and feel that would separate them from this busy and competitive market.

To do that, we set out to be the very best explainers in 5G and explain how it will affect businesses. To do that, we did a tonne of research, interviews and nerding up with experts. 

The end result was an all singing, all dancing campaign with ‘The Ultimate 5G Explainer’ at the heart of it. A dynamic scrolling experience that explains 5G in five ‘big leaps’, and drives people to a whole bunch of deeper content. Supporting this were animated demos, technical Q&A’s, ‘deep-dives’, a 5G glossary and a YouTube series called ‘Okay, But How?’ all supported by a huge media campaign of online, social, print and outdoor advertising. Phew!

Sprint Business wanted to position themselves as the leaders in 5G and at the same time create a campaign look and feel that would separate them from this busy and competitive market.

To do that, we set out to be the very best explainers in 5G and explain how it will affect businesses. To do that, we did a tonne of research, interviews and nerding up with experts. 

The end result was an all singing, all dancing campaign with ‘The Ultimate 5G Explainer’ at the heart of it. A dynamic scrolling experience that explains 5G in five ‘big leaps’, and drives people to a whole bunch of deeper content. Supporting this were animated demos, technical Q&A’s, ‘deep-dives’, a 5G glossary and a YouTube series called ‘Okay, But How?’ all supported by a huge media campaign of online, social, print and outdoor advertising. Phew!

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Sprint-5g-6
Sprint-5G-Mobile-3up
Sprint-5G-Guidelines
Sprint-5G-Thumb-002
Sprint-5G-WIPS
Sprint Outdoor advert-crop

© 2019. All rights reserved.

© 2019. All rights reserved.

© 2019. All rights reserved.

© 2019. All rights reserved.

© 2019. All rights reserved.